Porque el viajar ilustran nuestras vidas, porque el viajar abre nuestros horizontes, porque el viajar nos hace romper fronteras, porque el viajar nos hace sentir libres!
Patricia Eversbusch, recognized marketing, public relations, communicator and journalist of the tourism sector and lifestyle with more than 25 years of experience in the sector. In April 2019, she launched Eversbusch International Consulting, Marketing and Destinations Representative Consulting Agency based in Berlin and Frankfurt, holding the position of Founder & CEO. From April 2015 to March 2019, until it ́s closing, she served as Head of the Representative Office of the Mexico Tourism Board for Germany, Austria, Switzerland, Central Europe, Turkey and Tourism Counselor, with headquarters in the Embassy of Mexico in Berlin, Germany. Responsible for Mexico's tourism promotion activities during the Dual Year Mexico-Germany 2016-2017. Highlights during her tenure were the two State Visits of the President of Mexico to Germany (2016 and 2018). She carried out 195 tourism promotion actions, like the Encuéntrate con México Pavilion ECM, held in front of the iconic German Parliament Reichstag, with more than 125 thousand visitors. She was also responsible for the Mexican Pavilion at the International Tourism Fairs, ITB Berlin and IMEX Frankfurt, and for the official visits of the Federal Tourism Minister, government Officials and Private Sector representatives. She was Director of Corporate Communications and Public Relations at Aeroméxico, member of the Crisis Management Board and Spokesperson. She Developed the Tourism editorial platform for Grupo Imagen Multimedia and for twelve years conducted television programs, radio, sections of the stellar newscasts and columnist. She acted as the Official Voice for the Royal Caribbean International Promotion Campaigns for three years. She worked as Supervisor in the Public Relations Agency Edelman Mexico, being in charge of the Tourism and Lifestyle area with clients such as: Mexicana de Aviación, EJ Krause, Premium Outlets, Puerto Rico among others. Founder of Eversbusch Comunicación, for five years she represented Turismo Chile and Hurtigruten Cruise ships in Mexico. She holds a Master's Degree in Management Skills and a Bachelor's Degree in Management from Columbia University Center in Mexico City.